Social Media Full Workshop -  14th November, Claudelands Arena

Social Media Full Workshop - 14th November, Claudelands Arena

Regular price $399.00 Sale

8:30am - 12:30pm, Tues 14th November
Claudelands Arena, Hamilton
LESS THAN 5 SPOTS LEFT!

Take your social media knowledge and skill to the next level with our hands on half day workshop! We'll look at the 5 main platforms, with a focus on the two biggest - Facebook & Instagram. In a classroom environment, you'll learn what it takes to succeed including developing your own social media strategy! We'll cover it top to bottom including the Facebook Ads Manager.

 

SECTION ONE: The Social Media Evolution

  • How it compares to traditional media
  • How it has changed our behavior

SECTION TWO: The Key Platform Differences

  • Demographics across each
  • How each platform is structured
  • How each platform is most commonly used

SECTION THREE: Understanding Audiences

  • Audience behavior – Understanding why they’re there
  • When to post - Is there a best time?

SECTION FOUR: The Successful Social Media Strategy

  • The fundamental building blocks to achieve success

SECTION FIVE: Community Management

  • Being actively involved in the conversation
  • The do’s and don’ts when interacting
  • Community Management best practice 

SECTION SIX: Content Creation

  • What is content, and more importantly – what is good content
  • The different types of content you can create
  • Content creation best practice
  • Video and animated opportunities

SECTION SEVEN: Introduction to the Adverts Manager (Facebook)

  • Full overview including both Desktop & Mobile App

SECTION EIGHT: Paid Advert Format breakdown 

  • Exploring each advert format and what will work best for you
  • How to create a successful advert campaign
  • Paid advert best practice

SECTION NINE: Competitions & Giveaways

  • The rules and how to stay on the right side of the law
  • Competition best practice
  • Collaboration with other brands

SECTION TEN: Your own Social Media & Content Strategy

  • Hands on development to identify your position which will form the basis of how you will work forward

Summary

Please note: Full catering plus all course material is included in this price. Group discounts are available, please contact us for details. 

Have questions? No worries! Email us direct - hello@collab.co.nz

LIMITED TO 40 SPACES ONLY

*Please note that all pricing is GST exclusive, this will be calculated at the Checkout.